Deutschebank mensen

Digital signage as a wait softener at Deutsche Bank

In 2017, Deutsche Bank decided to equip its Belgian offices with digital information screens. They wanted to make the atmosphere in the office as pleasant and informative as possible for customers.

Only a strong bank can be a lifelong partner. Deutsche Bank is Germany's largest bank, Europe's strongest and most stable economy. Capital and liquidity ratios are well above regulatory minimums and we are well positioned today to meet all future requirements.

Digital signage as a wait softener

The various waiting areas and meeting rooms were equipped with various displays. While customers wait, they receive customized information about potentially interesting products, current promotions or investments.

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This digital communication at the touchpoint, and the target group-specific relevant content, leads to more conversion. It is not about conveying as much information as possible with equal priority. It is about filtering information that is important to the visitor.

The strenght of motion design

Customers can request information interactively via the Wall of Solutions. With 'Touch & Go', customers can take over the digital screen via their smartphone and scroll between the various services and promotions. Creating the right content through our own motion design also benefits the customers. It creates clarity about the various banking products, which are often difficult to understand due to their complexity.

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  • References in digital signage

    Do you need digital screens with digital signage or an audiovisual installation? Discover on this page what we mean for our existing customers.

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