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Noorderlaan Pharmacy uses technology to improve the customer experience

In a modern pharmacy, everything revolves around efficiency, customer experience and clear communication. Apotheek Noorderlaan in Antwerp chose Digitopia to realise this vision. The result? A fully integrated solution that strengthens both the informative and operational aspects of the pharmacy.

Long queues, limited communication and static posters

In a world where health and technology are increasingly intertwined, the modern pharmacy faces new challenges. Customers expect not only fast and accurate service, but also clear information and a pleasant experience during their visit. Long queues, limited communication and static posters no longer meet these expectations. Pharmacies today must focus on digital solutions that improve both efficiency and customer experience. Apotheek Noorderlaan in Antwerp understood this need and opted for an innovative approach with digital screens, a powerful CMS and a smart queue system. The result? A pharmacy ready for the future, where technology and health go hand in hand.

SmartQ: queues become smarter and more pleasant

In addition to visual communication, Apotheek Noorderlaan chose the SmartQ queue system from Digitopia, including an interactive kiosk with ticket printer. This system offers:

  • Efficiency: Customers take a ticket and know exactly when it’s their turn, preventing chaos and frustration.
  • Transparency: Screens display real-time queue information, reassuring customers.
  • More comfort: Waiting becomes more pleasant thanks to relevant content on the screens, from health news to practical tips.
  • Better flow: Staff can focus on service, not on managing queues.

More than an eye-catcher

Digitopia powers multiple screens in portrait and landscape orientation, all connected via our own CMS Centoview. This offers the pharmacy a range of benefits:

  • Targeted communication: Display health advice, promotions and practical information at the right time and place.
  • Flexibility and speed: Content can be updated in just a few clicks, ideal for seasonal campaigns or urgent notifications.
  • Professional look: Dynamic visuals and animations strengthen the pharmacy’s image and create a modern, convincing atmosphere.
  • Education and prevention: Inform customers about medication, vaccinations and wellness tips while they wait.

A complete solution for the pharmacy of tomorrow

With this combination of digital signage and smart queue management, Apotheek Noorderlaan proves that technology is not only essential for large retail chains. Local pharmacies can also benefit from solutions that increase efficiency, improve customer satisfaction and strengthen brand experience.

The Centoview CMS as the beating heart

Your pharmacy can make a difference today. Digital screens and smart queue solutions are no longer a luxury, but a way to better inform customers, make waiting times more pleasant and present your brand professionally. With Centoview you manage all content easily and centrally, while SmartQ ensures peace and efficiency in your store. Want to discover how technology can transform your pharmacy?

Thank you

We would also like to thank our customer and congratulate them on the complete makeover of the pharmacy. Feel free to contact Digitopia and get inspired by the possibilities. Together we build the pharmacy of tomorrow!

Contact us

Do you have digital signage enquiries? Looking for fresh content or interactive experiences?

We have attractive prices compared to other digital signage providers. We also completely take care of the installation of the displays.

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